Active MLS - The Broker Reciprocity Search Engine!

PRODUCTS & SERVICES

Internet Marketing Services.

BASIC WEB SITE MARKETING TIPS

GENERATE MORE WEB TRAFFIC

Domain Name Services

ABOUT DOMAIN NAMES

SEARCH FOR A DOMAIN NAME

Real Estate Marketing Tools

B360 VIRTUAL TOURS™

REAL ESTATE TV SHOWS

MESSAGE-ON-HOLD SYSTEM

Avoid the Pitfalls of Real Estate Web Site Design!

The design of content-rich real estate Web sites that integrate Broker Reciprocity/IDX solutions, MLS data services, agent databases, and the latest lead generation and marketing tools has a specific, and unique, set of challenges not associated with the development of regular business Web sites. Despite this, many Web development companies that “do not understand the real estate business” continue to provide their clients with incomplete and ineffective Web site solutions.

The chart below explains some of the common pitfalls of working with a Web developer that “does not understand the real estate business” and shows how our ActiveMLS™ Web site solutions address them.

Common Pitfalls	ActiveMLS™ Solutions	Results
You're losing business because your Property Detail Pages have someone else's contact information on them.	Our sites allow you to control what broker, and agent, information is displayed on your pages.	Any lead coming to your site is going to be your lead.
Your losing business because your Property Brochures don’t contain the latest, or current, information from the MLS (i.e., pricing)	Our site auto-generates Property Brochures using the most current MLS information.	All pricing, and property information appearing on all display pages throughout the site, is current and consistent.
Your losing business because your site does not have a method of displaying virtual tours and photo galleries.	Our site provides methods for posting and displaying virtual home tours, and automatically displaying multiple property photos, or photo galleries, downloaded form the MLS, or service provider.	People who visit your Web site see the dynamic visual information they need!
Your losing business because your site does not offer lead generation tools.	Our site provides a Schedule a Showing lead generation tool.	You generate “hot leads” from prospects who have already researched a specific property listing.
Your Agent Directory Web page does not reflect current office locations, agents, and agent contact information.	Our site offers a Web-based management tools and Agent Information Database that automates the creation of a current Agent Directory Web page.	You Agent Directory page contains up-to-date office and agent information.
You can’t provide your Agents with an inexpensive Web site solution, integrated with your company site, that incorporates lead generation, Broker Reciprocity/ IDX solutions and more.	Our site offers ActiveMLS™ Agent Web Sites, that incorporate lead generation, a Broker Reciprocity search engine/IDX solution and more.	You provide your Agents with a complete, and inexpensive, personal Web site solution incorporating all of the latest lead generation and Broker Reciprocity/IDX tools.
You're losing web site traffic because your property listings are not indexable by the search engines.	Our sites have specific features that give them the ability to have all of their content included by a search engine.	Your site can be found by qualified prospects.
The server your web site was hosted on crashed, now all of your site and lead data is gone. But they said they had a backup?	Our self-healing servers and remote backup facilities protect your data and your livelihood.	You stay in business for the long term.
You started your site with no marketing plan. Now you have a great site but no traffic.	We can get you started in the right direction to make your site successful.	Your web site pays for itself.
You're losing visitors because your property search is difficult to use.	Our sites do not limit you to a set search method. You have the flexibility of making the search operate the way you and more importantly, your site's visitors, want.	People who visit your Web site find the information they need, quickly and easily.